How Glorka Brand Was Founded...

glorka harem pants story about

"It’s all started in summer 2012 - when I flew from New York to visit my family in Russia and met with my high school dear friend in my hometown…

At that time I just discovered Burning Man, yoga, spiritual retreats, festivals, outdoors, and big love for comfy free-flow clothing…

I remember i was wearing my only pair of thai fisherman pants I bought at one of the summer markets, when I saw a similar style pant on my friend Kristina.

I said: “Wow, I love your pants, they are like mine, but so much cooler… I’ve never seen them in this fabric before…”

And she said: “Yeah, I made them myself. I can teach you, it’s so simple!”

Next thing I know - we are at the fabric store choosing cool fabrics to make my first pants and then - there I am, at her place in my hometown, learning how to make harem pants from hand-selected fabrics!

Kristina was right - it was so simple to make them, that once I made my first 3 pairs, I said: “OMG, they are so cool! I want ALL my friends to have a pair!”

I came back to New York and decided that I will start making harem pants and give them to my friends on their birthdays. And I have many friends….

A year passed by, and most of my friends were happily wearing first original glorka pants, and what started happening was their friends and friends of friends started to ask me if they can get a pair as well!

That was the beginning of the brand… In 2013 the website was created and the first 6 pairs of pants were made and advertised to public. Since then the brand has been growing organically... It’s a constant flow of learning, experimenting, creation and inspiration. 

You will ask: why “glorka”? - Well, that’s another cool story, which I will cover in another blog post

What initially inspired the brand was the desire to bring this amazing gift of comfort to my friends, and let them stand out wearing the pants from unique and rare fabrics.

Another mission of the brand now is to promote and support holistic lifestyle. Love for yoga and meditation, spiritual practices and active lifestyle - all of this is at the base of glorka’s mission.

Another aspect of the brand is striving towards sustainability and ethical production. It’s so important to make sure everything we do is good for the planet.

So, this is the story… It’s not complete yet, as the brand is evolving constantly… Learning is happening every day: new projects, new designs, new ideas and new supporters - glorka is so blessed on this journey to say the least!

And of course - giving back to the community... That's also so important!

Thanks to all the customers and clients Im able to send 10% of the proceeds from online sales to Amma's Global Charity Organization Embracing the World helping poorest communities on our planet have access to food, shelter, education, healthcare and livelihood.

Once again, Thank You Everyone for Making It Happen!

Together we can truly make this world a better place!"

- Zhenya Glorka

Founder of glorka

 

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.